Wednesday, December 25, 2019

Allegory of a Modern Day Cave - 1013 Words

Allegory of the Modern Day Cave â€Å"Plato’s Allegory of the Cave† was the philosophical story of people who lived in this cave, and never left. They were bound to one spot, and could never move. The only light was this fire in the middle of the cave, that was on the other side of a wall that separated the fire from the cave dwellers. There were also other people who carried objects above their heads on the fire side of the wall. This made shadows on the actual cave walls, which were the only things that the bound people knew to be true. One day one of the dwellers got to be freed from his position and was about to make discoveries of a new world. When people have no clue what is going on in the world around them, this is exactly what I got†¦show more content†¦People will believe what they want to believe in a matter of time, and gradual adjusting. This brings me back to my earlier subject of gay rights. Right now, there are people in our country that strongly do not support gay rights. I honestly believe that this is because the idea of people being comfortable with homosexuality is a generally new concept. I think that in a matter of time more and more people will be comfortable with the idea. As of right now it still is at the stage of someone discovering â€Å"the light† and trying to persuade the rest of the â€Å"cave dwellers† that there is something out there besides the shadows that are in front of them. On the other side, there is still the possibility of remission back to the non-socially acceptable ideas. It would be like the man going back down into the cave, â€Å"his eyes – coming suddenly out of the sun like that – [being] filled with darkness.†6 A remission is almost bound to happen if we can’t find â€Å"the light† to our problems. We need toShow MoreRelated The Cave and the Matrix Essay993 Words   |  4 PagesThe Cave and the Matrix Movie critics and philosophers alike agree that the movie â€Å"The Matrix† is indeed based upon certain Platonic themes from Book VII of The Republic. In this story entitled The Allegory of the Cave, he describes a dark underground cave where a group of people are sitting in one long row with their backs to the caves entrance. Chained to their chairs from an early age, all the humans can see is the distant cave wall in from of them. The shadows of statues held by unseenRead MoreThe Allegory of the Cave907 Words   |  4 Pagesman follow the law, and how do implications of society affect our behavior. The most interesting topic from the Republic is from Book VII, the allegory of the cave. With the allegory of the cave Plato gives us the power to break the chains that bind us down and leads us to see the light. In the allegory of the cave Plato sets the scene with humans in a cave that have been chained since childhood so they are restricted from moving and looking around the room. These people only see the shadows castedRead MoreComparison of the Matrix and the Allegory of the Cave Essay1240 Words   |  5 PagesThe Matrix and the Allegory of the Cave What if one were living through life completely bound and facing a reality that doesnt even exist? The prisoners in Platos Allegory of the Cave are blind from true reality as well as the people in the movie The Matrix. They are given false images and they accept what their senses are telling them. They believe what they are experiencing is not all that really exists. Plato, the ancient Greek philosopher wrote The Allegory of the Cave, to explain theRead MoreThe Allegory Of The Cave982 Words   |  4 PagesIn Book 7 of Plato’s Republic, The Allegory of the Cave† is a symbolic story of which there are prisoners in a cave with a fire that is located behind them. They have always faced the wall of the cave and have only seen what was outside of the cave from the shadows. They believe that the shadows of the objects carried are real, but in reality, it s just a shadow of the truth. The prisoners play a game where they guess what the shadows are and end up believing that it is the truth. However, whenRead MorePlatos 4 Analogies Of The Republic Analysis1579 Words   |  7 PagesIn Books VI and VII of the The Republic, Plato uses the four analogies to represent his theory of justice in the ideal state. The four analogies include the ship, the sun, the divided line, and the cave. The analogies of the ship, and the cave are used by Plato to represent the people of the state and proving his argument that philosophers are the true rulers of the state. The divided line and the sun analogies also supports Plato’s point about philosophers obtaining intellectual knowledge apposedRead MorePlatos Allegory of the Cave and the Condition of Mankind1147 Words   |  5 Pagesdistinction between truth and knowledge is effectively highlighted in Plato’s allegory of the cave, which illustrates the great limitations faced by philosophers in discovering the ultimate nature of reality. Nevertheless regarding the theory of knowledge, the parable itself is high ly symbolic and asserts that any knowledge gained through perceptual awareness is an illusion and are mere reflections of the highest truths. This allegory can be interpreted in many ways; however in the context of platonic epistemologyRead More Allegory of the Cave vs The Matrix Essay1473 Words   |  6 Pagesfacing a reality that doesn’t even exist. The prisoners in Plato’s â€Å"Allegory of the Cave† are blind from true reality as well as the people in the movie â€Å"The Matrix† written and directed by the Wachowski brothers. They are given false images and they accept what their senses are telling them, and they believe what they are experiencing is all that really exists. Plato the ancient Greek philosopher wrote â€Å"The Allegory of the Cave†, to explain the process of enlightenment and what true reality mayRead MoreThe Allegory of the Cave in the Movie The Matrix Essay1290 Words   |  6 Pagesthe modern day telling of Othello. Sometime s, though, these older themes are not as obvious, especially when they represent complex thoughts first uttered centuries ago. With the focus in recent years on a return to the classics, it should not be surprising to find allusions to our more famous Greek philosophers represented in popular films and shows. Andy and Larry Wachowski’s movie The Matrix shows a strong resemblance in its central theme to that of Plato’s The Allegory of the Cave. Read MoreThe Allegory Of The Cave Essay828 Words   |  4 Pageslifestyle. In today’s modern world, we depend too much on technology. Most of us spend most of the day using our cellphones, playing video games or on our laptop, never taking a glimpse of the world around us. Especially, those who use the whole day to watch television or play video games since they are participating in a fantasy and never realizing they are missing out of reality. Such as Aristotle, a philosopher who is the student of Plato, explains in h is allegory of the cave. In Plato’s RepublicRead MoreThe Allegory of the Cave700 Words   |  3 Pageswrote â€Å"The Allegory of the Cave† in the early 300 B.C. This parable has left many scholars dumbfounded throughout centuries because of the insight Plato fills the pages within the story. It is a story of prisoners trapped in a cave, but specifically about a mans journey from ignorance to knowledge. This is the worldly take on the story—in a biblical point of view it is still a journey from ignorance to knowledge, but in a very different context. The journey from the darkness of the cave into the light

Tuesday, December 17, 2019

To Encourage Healthy Eating, Higher Taxes Should Be...

To encourage healthy eating, higher taxes should be imposed on soft drinks and junk food. Do you agree or disagree. Nowadays is getting more and more important to stay fit and healthy. There are a lot of negotiations about how to prevent junk food market. One of many possible solutions could be to impose higher taxes on soft drinks and junk food, what could encourage healthy eating. Although, from first sight, it can look like a good solution, but in this essay I am going to prove, that high taxes is not the best way, event, in my opinion, junk food must be replaced by healthy and home-made food. Firs of all, in many countries the high cost of eating healthy food is often just an excuse for being overweight, especially by†¦show more content†¦Several research studies have found that junk food can affect the brain almost the same way as nicotine or heroin. People get addicted to eating out, but they do not have to eat out because it is cheaper. That is why, in my opinion, imposing higher taxes on junk food would not prevent consumption of fast food and, even more, encourage healthy eating. People should, firstly, began to look after themselves, for example, eat a wide variety of nutrient-rich foods, do not starve themselves, maintain a healthy body weight, learn how to cook healthily, when dining out avoid fast food restaurants, eat regular meals, eat enough calories, but do not over eat, drink more water and, I think, the most important thing is to start moving. As it was said â€Å"eat to live, do not live to eat† and use the money you have left over to enjoy your life away from the table. To sum up, it is obvious, that no matter what a person tries to do, there is no way to prevent a consumption of soft drinks and junk food. Fast food impacts people brain and get them addicted to it and imposing higher taxes is not a solution. In my opinion, only by observing a diet free from unhealthy food, sugars, junk food, a person can experience many benefits such as good health, more energy and vitality and an overall better quality ofShow MoreRelatedFor Against by L.G. Alexander31987 Words   |  128 Pagesregard women as second-class citizens smoking 6 2 World governments should conduct serious campaigns against 8 10 12 14 16 18 20 22 24 26 28 30 32 34 36 38 40 3 Television is doing irreparable harm 4 Any form of education other than co-education is simply unthinkable 5 Camping is the ideal way of spending a holiday 6 New fashions in clothing are created solely for the commercial exploitation of women 7 We should all grow fat and be happy 8 The younger generation knows best 9 OnlyRead MoreDeveloping Management Skills404131 Words   |  1617 Pages mymanagementlab is an online assessment and preparation solution for courses in Principles of Management, Human Resources, Strategy, and Organizational Behavior that helps you actively study and prepare material for class. Chapter-by-chapter activities, including built-in pretests and posttests, focus on what you need to learn and to review in order to succeed. Visit www.mymanagementlab.com to learn more. DEVELOPING MANAGEMENT SKILLS EIGHTH EDITION David A. Whetten BRIGHAM YOUNG UNIVERSITY Read MoreFundamentals of Hrm263904 Words   |  1056 Pagesmultiple study paths, to self-assessment, to a wealth of interactive visual and audio resources, WileyPLUS gives you everything you need to personalize the teaching and learning experience.  » F i n d o u t h ow t o M A K E I T YO U R S  » www.wileyplus.com ALL THE HELP, RESOURCES, AND PERSONAL SUPPORT YOU AND YOUR STUDENTS NEED! 2-Minute Tutorials and all of the resources you your students need to get started www.wileyplus.com/firstday Student support from an experienced student userRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 Pagesis protected by Copyright, and permission should be obtained from the publisher prior to any prohibited reproduction, storage in a retrieval system, or transmission in any form or by any means, electronic, mechanical, photocopying, recording, or likewise. To obtain permission(s) to use material from this work, please submit a written request to Pearson Education, Inc., Permissions Department, One Lake Street, Upper Saddle River, New Jersey 07458, or you may fax your request to 201-236-3290. ManyRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 Pageslongterm continuation of profitable earnings? As we continue to experience the twenty-first century’s economic, social, and political churning, how will these driving factors be influenced by the brutally c ompetitive global economy in which organizations do not have any particular geographic identity or travel under any particular national passport? What will be the effect of the rapid gyrations in markets that emphasize the difficulties that accounting practices face in determining true performance costsRead More_x000C_Introduction to Statistics and Data Analysis355457 Words   |  1422 Pagesany form or by any means—graphic, electronic, or mechanical, including photocopying, recording, taping, Web distribution, information storage and retrieval systems, or in any other manner—without the written permission of the publisher. Thomson Higher Education 10 Davis Drive Belmont, CA 94002-3098 USA For more information about our products, contact us at: Thomson Learning Academic Resource Center 1-800-423-0563 For permission to use material from this text or product, submit a request online

Monday, December 9, 2019

Dictionary of travel tourism and hospitality - Myassignmenthelp.Com

Question: Discuss about the Dictionary of travel tourismandhospitality. Answer: Introduction Hospitality, by the virtue of the term itself has a broad domain of expanse. In a generalized framework, the term refers to the friendly and warm reception and entertainment of the guests by the hosts. The concept, having its origin from the Latin word Hospitalitem, has been prevailing in the global scenario through ages. Over the years, the practice of hospitality has experienced considerable dynamics and change in patters and has also divulged into many forms, which includes commercial, social as well as home hospitality (Medlik 2012). There have been many theories and research regarding the actual definition and domain of operations of hospitality. According to the assertions of some scholars, it is just the practice concerned with the provisions of basic amenities like food, accommodation and clothing to the guests by the hosts. However, there are some scholars, according to whom the definition is far more complex and inclusive, incorporating overlapping of several domains includ ing private, social and domestic ones (Lashley and Morrison 2013). Keeping this into consideration, the report takes tries to shed light on the aspect of commercial hospitality and it also tries to analyze the feasibility of the concept that commercial hospitality is rather an extension of household hospitality. The report takes into account the extensive scholarly literatures, which are present in favor of the assertion as well as against the same, keeping into consideration the evolution of the concept of commercial hospitality over the years in the global framework (Bowie et al. 2016). Commercial Hospitality: Evolution of an Industry Over decades, hospitality has been an industry across the world and not just a household practice of welcoming guests in the homes of the individuals (Sobh et al. 2012). The term Commercial Hospitality, as per the various historical findings cited by several literary works, has its origin traced back to as early as 2000 AD. One of the primary commercial zones during that era was the Mesopotamian civilization. There are evidences of the presence of various inns and lodgings for the travelers and businesspersons who used to visit the zones. These findings assert the existence of commercial hospitality in the global framework (Duncan, Scott and Baum 2013). Over the years, with the expansion and ease of travelling within the domestic as well as international domains, both for the purpose of business as well as for pleasure, hospitality started growing as a proper industry and is currently one of the most dominant industries in the world. The growth of commercial hospitality can be highly attributed to the international phenomena like Globalization, Liberalization and others as well as the technological progress, which have contributed significantly in making the global commercial scenario more integrating and inclusive, thereby promoting business and pleasure travels, both domestic as well as international ones (Carvalhaes 2013). Commercial Hospitality and Hospitality at home Hospitality industry, though primarily includes the virtues of commercial hospitality only, however, the same has the origin from the preliminary concept of hospitality in the home. Hospitality industry across the globe includes the different types of hotels, restaurants and others, which provide drinks, accommodation and foods to the guest, but under the domain of a formal exchange system. Thus, thought there are linkages between the two concepts of hospitality, however, commercial hospitality cannot be termed as a mere extension of hospitality in home. The key differences between these two concepts are highlighted in the following sections (Russo 2012). Differences between Commercial Hospitality and Hospitality at home Having its origin from the household concept of entertaining and welcoming guests with food, accommodation and other amenities, commercial hospitality have several attributes which differ from that of hospitality at home, which makes the former linked to the latter but not merely an extension of the same: a) The primary difference between the hospitality at home and commercial hospitality is that while the former one is done on an entirely personal and non-monetary basis, monetary transactions are involved in the latter form of hospitality. b) Hospitality at home traditionally meant the welcoming and entertaining of mainly familiar guests and sometimes strangers too, in the house of the individuals. This is mainly done by the households, on the basis of the moral virtues and out of friendship of the host and the guest. On the other hand, commercial hospitality, on part of the hosts, are done with the objective of profit maximizing and for earning monetary benefits (Kandampully, Zhang and Bilgihan 2015). c) As in case of hospitality at home, the guests and hosts generally know each other and the hosts do not accept anything in exchange of the favors they are doing to the guests, providing the same is an option which the host may choose or may not too. However, in case of the commercial hospitality, the same lying under the domain of the proper hospitality industry, prices are paid for the services availed and thus, the relationship between the demand and the supply side players is professional and less personal. Seldom the hosts have option to serve or not serve the guests unlike hospitality at home (Jones et al. 2016). Evolution: Current integration and linkages between the two domains of hospitality Though there are significant differences between the traditional concepts of commercial hospitality and hospitality done at homes, however, in the contemporary period, these two concepts have undergone considerable dynamics and integration, with significant changes in travelling and accommodation preferences outside home. In the recent periods, travelling has changed dynamically and a significant portion of this travelling includes pleasure traveling as well. This is true not only in the domestic perspective but also in the international scenario. Tourism, as a separate industry itself, has grown significantly over time and the patterns and demands in this industry has also undergone significant changes (Brotherton 2012). This, in turn, has led to changes and improvisations in the hospitality sector as well, which, clubbed with the entry of new types of players in both the supply as well as the demand side of the same, has been showing considerable dynamics with time. The reasons behind the same can be elaborated in the following sections. Reasons behind changes in the patterns of commercial hospitality a) Preferences of the tourists- In any kind of industry, the preferences and tastes of the demand side players play a key role in determining the supply side dynamics and the nature of goods and services provided as well. In this context, various literatures and empirical findings have asserted that in the recent period, the definition of commercial hospitality has gained much broader perspectives. In the earlier periods, the concepts of commercial accommodations and eateries were very formal and conventional, as most of the demand side players used to be businesspersons or travelers with work purpose. However, with tourism becoming an industry and pleasure travel gaining huge popularity, the nature of demands for accommodations have changed considerably. With more and more people travelling for the purpose of pleasure as well as business, the priorities of the tourists have changed considerably. Apart from the usual demands for accommodation, which includes safety, security, self-relaxation and beauty of any accommodation, the travelers also look for enriching experiences and comfort zones, which are taken into account by the hospitality sector, especially the commercial ones. b) Unique experiences- Whenever a traveler selects a place for his or her pleasure travel, especially in the recent periods, the person wants an authentic experience of the place of his or her choice, which includes the flavors, tastes, cuisines, festivities and human attributes specific to that place only. This trait has increased considerably in the last few years especially, with the emergence of travelling and exploring as a popular entertainment practice. The traditional commercial accommodations, being too formal and operating under the domain of international business etiquettes, in spite of their impeccable services, often fail to leave that impression of the personal touch of warmth and exclusivity as they tend to be too professional and the scopes of host-interactions are much less in these cases (Mok, Sparks and Kadampully 2013). c) New entries of home-stays- This determining factor is an extension of the previous assertion. In the recent periods, in the continuously increasing framework of shared economy, hospitality services like home-stays are coming up extensively. These types of residential accommodations, though primarily falling under the commercial hospitality sector, have the components of hospitality at home. This is because, facilities like home-stays and forums like Airbnb, which facilitates easy interactions between the demand side players and suppliers of the same, work with the vision of making accommodations available at all places, at every price range and according to the preferences of the customers. d) Gastronomic Tourism- Not only accommodation but also the restaurants and food chains try to emphasize on the objective of providing pro-customer and personalized services. Food-tourism or Gastro-tourism becoming an interesting part of meaningful tourism, the restaurants in different places try to display their speciality cuisines and also try to provide personalization and customization options to the customers, thereby bringing the commercial hospitality close to the warmth of hospitality which is received in homes (Osman, Johns and Lugosi 2014). Conclusion From the above discussion, it is evident that though commercial hospitality cannot be broadly claimed to be just an extension of hospitality in home, however, in the recent periods the two have been seen to be overlapping in many aspects. The three domains of hospitality, mainly the private, social and commercial, have become more integrated in the framework of shared economy and with the changing demand patterns of the consumers. Taking this into consideration, it can be asserted that though there still remains fundamental differences between the two types of hospitality, however, in the contemporary framework, these two types of hospitalities overlap each other in many aspects. References Bowie, D., Buttle, F., Brookes, M. and Mariussen, A., 2016.Hospitality marketing. Taylor Francis. Brotherton, B. ed., 2012.International Hospitality Industry. Routledge. Carvalhaes, C., 2013.Eucharist and Globalization: Redrawing the Borders of Eucharistic Hospitality. Wipf and Stock Publishers. Duncan, T., Scott, D.G. and Baum, T., 2013. The mobilities of hospitality work: An exploration of issues and debates.Annals of Tourism Research,41, pp.1-19. Jones, P., Jones, P., Hillier, D., Hillier, D., Comfort, D. and Comfort, D., 2016. Sustainability in the hospitality industry: some personal reflections on corporate challenges and research agendas.International Journal of Contemporary Hospitality Management,28(1), pp.36-67. Kandampully, J., Zhang, T. and Bilgihan, A., 2015. Customer loyalty: a review and future directions with a special focus on the hospitality industry.International Journal of Contemporary Hospitality Management,27(3), pp.379-414. Lashley, C. and Morrison, A., 2013.In search of hospitality. Routledge. Medlik, S., 2012.Dictionary of travel, tourism and hospitality. Routledge. Mok, C., Sparks, B. and Kadampully, J., 2013.Service quality management in hospitality, tourism, and leisure. Routledge. Osman, H., Johns, N. and Lugosi, P., 2014. Commercial hospitality in destination experiences: McDonald's and tourists' consumption of space.Tourism Management,42, pp.238-247. Russo, M.T., 2012. Home, domesticity and hospitality: A theoretical reflection.Hospitality Society,2(3), pp.309-320. Sobh, R., Belk, R., Wilson, J. and Ginena, K., 2012. Home and commercial hospitality rituals in Arab Gulf countries.ACR North American Advances.

Monday, December 2, 2019

The Management of a Community Organization

Introduction Over the last several years, there has been concern on how community organizations are run. While some people have called for better and efficient, other people have still been going for autocratic decision making type of leadership. An efficient management system should have a room for everyone where every stakeholder feels that he or she is involved in the management while autocratic leadership is usually a one man’s show.Advertising We will write a custom assessment sample on The Management of a Community Organization specifically for you for only $16.05 $11/page Learn More In case of a community organization, it is important to understand the importance of managing the organization efficiently as everybody in the community looks upon you. The leadership of the organization is thereby very important as most of the times it is the sole determiner on the performance of the organization.   For the leadership to be successful, manage ment needs to balance on how power, governance and accountability are portrayed in the community organization. If the management is able to achieve a balance between how these three are managed, the community organization can run to success very easily (Zadek 2006). It is in that line that this paper will discuss on how the management of a community organization can apply power, governance and accountability leading to the success of the organization. Community Organization Community organization is defined as the planned process through which a community is encouraged to use the resources existing within its vicinity or at their disposal to enhance their lives or in order to achieve some of the goals and objectives it might be in need of (Hardina 2002). Community organizations thus engage in activities such as health issues and social problems. Most of the times, community organizations are ran by community representatives and they are usually supposed to manage the organization in line with the desires of the community. Community organizations are seen as one of the ways through which the community can be empowered, become knowledgeable about some issues and join hands towards achieving development. The community organization which we shall analyze in this discussion is the River Hudson Management Community Organization (RHMCO shall be used to refer to this community organization from here henceforth). This community organization runs across several states in the United States of America. The group was established fifteen years ago and it addresses environmental problems related to the rapidly accelerating case of water pollution in River Hudson. The community seeks to encourage the reduction of pollution of the water through sensitization campaigns, cleaning or dredging processes as well as pushing the Federal Authorities towards making and legislating laws which seek to punish those who pollute River Hudson either through penalties or by introducing new tax es.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More To succeed in its activities, the community organization has been receiving funding from the government through the social services department, private donors and also from the world body concerned with environment, the United Nations Environment Program (UNEP). These funds together with what the community contributes has in the past been used to support the activities of the group, either by buying the equipments needed for dredging the river or for any of the stakeholders who can be sent to conferences or meetings which the community organization has got some interest in. The money is also used in running the basic organization requirements such as paying for the offices which are located in New York City and also for compensating the sectoral committee who are permanently employed by the organization to run its activities. Governan ce within the organization Governance is the process through which the involved stakeholders are able to share their interests or their wishes to the leadership. After sharing their ideas, their input is then absorbed and finally implemented as desired. The decision makers are usually accountable for all activities which take place within the organization (World Bank 1994). An organization with good governance can be described as an open and enlightened policy making institution where bureaucracy is minimal and the leadership works towards the achievement of the community goals. On the other hand, poor governance can be described as a form of leadership where policies and decisions are made arbitrary without considering the wishes and the desires of all the involved stakeholders. RHMCO like any other organization operates in a complex environment which requires several coordination mechanisms for it to succeed. The co-ordinations are required to get the resources on board, get fundi ng on time and ensure that none of the activities stall. In case of funding, the money got is used as compensation benefits in exchange for the goods and services. The governance of RHMCO ranges from the political, organization to the administrative processes through which all the involved stakeholders are able to forward their views in the development and management of the river Hudson.  The governance of RHMCO takes route from the environmental instruments which specifically focus on how the water from River Hudson can be conserved or used efficiently.Advertising We will write a custom assessment sample on The Management of a Community Organization specifically for you for only $16.05 $11/page Learn More The organization is governed by a sectoral committee which is composed of representatives from the states where the river passes through. Besides the representatives, there are also officials from the forestry and environment departments whom their main roles are to oversee and ensure the activities of the organization are in line with what is required under the established laws. The government also has some representatives in the governance of the organization. There are also work groups that are drawn from the partner states specializing in the relevant sectors which organization deals with. Each of the organization department has got its heads and subordinate staff. The decision making within the organization is carried out collaboratively through the sectoral committee but the decisions must be approved by majority of the stakeholders. Other than the major decisions which may involve huge use of the organizations money, for example let’s say in running a sensitization campaign to all those parties which use river Hudson, the sectoral committee is served with the role of organizing for such meetings and budgets for everything. The stakeholders are only left with the option of approving or not approving the idea. Most of the times, since the sectoral committee takes time into considering the problems facing the community or what needs to be done in the interests of most of the stakeholders, it is very unlikely for the stakeholders to disapprove the decisions or the propositions of the sectoral committee. The company structure of governance is simple where every department is charged with the activities which suit it.  The organization has a Board of Directors which is made up of o are mainly the donors who fund the community organization in their activities and a representative from the government to ensure everything is taking place as planned. The role of the board of directors is to oversee the organization activities and also ensure that the funds they give out to the organization are used efficiently and in a transparent manner. They can also allow or refuse to authenticate the withdrawal of money depending on the activity which the organization wants to conduct Stakeholders’ power To involve the right people in any activity, it is always important to choose the stakeholders carefully. Stakeholders are persons, groups or even communities which are likely to be affected by the activities of the organization. They can be affected either negatively or positively.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More In case of RHCMO, the stakeholders include the communities living around River Hudson, the forest department who were charged with ensuring that the trees planted around River Hudson were taken good care off during any of the activities on the river, the federal authorities in their role to protect the people of its States from cases of pollution and the government in ensuring that its citizens live in a clean environment. Those who also pollute the river, though most of the times are not considered as stakeholders also form part of the stakeholders’ team as their activities are the main cause why the community organization has been formed. Each stakeholder has different powers depending on the interest and the role one plays in the success of the organization (Lawrence Weber 2008). Stakeholder power levels are usually divided into four groups and these all four groups are evident in our case as we shall see.  The first group of stakeholder is those who exert high influence and high interest in the organization’s activities. This type of stakeholders is usually the people who show much interest over the performance of the organization. It is always important to understand their view points as the success of the organization primarily depends on them. In case of RHMCO, the stakeholders who yielded much power were the community since as one of the provider of the required funds and the main driver of the organization activities; their views could never be overlooked. The community derives much power both from the money it contributes towards the organization activities and the fact that they have to be involved in the decision making process since these activities affect them directly.  The second level of stakeholder power is the low influence, high interest stakeholders. In this type of stakeholders, the stakeholders usually have high interest in the activities of the organization but they cannot influence how the activities are carried. Exam ples of stakeholders exhibiting this characteristic in case of our organization are the officers from the forest and environment department. They provide the organization with necessary help with the authorities whenever they need to perform any activity. They ensure that the organization activities are in line with sustainable development following all government regulations. They know how to deal with any type of difficulties which may arise. Their work is to foresee the likely impacts of the organization activities and to those which have negative impact, what need to be rectified. The last group of stakeholders in case of our organization is those stakeholders who have high influence but low interest. This group of stakeholders is made up by the donors whom although they have little interest in the activities of the organization, the funds they provide plays a very great role in how the organization performs. They are also greatly involved in authorizing the activities of the co mmunity group (Thiry 2010). The Board of management and its role Every organization comprises of a variety of stakeholders, including a board of committee. The board of management is a group of individuals who are charged with the responsibility of overseeing the completeness in every strategies implementation (Druker 2007). In our case, they are charged with overseeing how the funds available are allocated for use and how they are used. The board also formalizes the decisions which are made by the sectoral committee by either refusing or giving them the go ahead to allowing them to withdraw the funds from the bank and use it for the planned activities (as long as the activities are likely to contribute in making River Hudson better). The board of management also sets reviews and evaluates the present and the future opportunities analyzing both the risks and weaknesses of certain ideas which the organization can use in future to further its goals. Leadership and decision making in t he community organization Leadership success requires the formalization of appropriate models as well as following the right decisions (Graen 2004). A deep insight into the leadership of RHMCO shows that although the organization is run by the sectoral committee while the board of directors oversees its activities, it is a collective form of a leadership. The views of each and every stakeholder are taken into thought and considered carefully so as to ensure the activities of the projects are successful. The sectoral committee is charged with the role of coming up with the ideas and planning of activities which should take place during a stipulated time. They do this by discussing with all the stakeholders especially the community who are the drivers of these activities. The stakeholders are allowed to discuss their views openly. The sectoral committee then takes into consideration all the views and among the ones proposed, depending on the available resources and the importance, the y choose the one that optimizes the goals and the objectives of the organization better. After the activity is chosen, the sectoral committee budgets for the activities which will be conducted and after the budget is prepared, the board of directors scrutinizes the budget and if it seems good to them, withdrawals of funds to run the activities is the allowed. However, if the board feels that the budget has been inflated, it can send the sectoral committee back to prepare a leaner one. In this organization, each and every stakeholder collectively participates in the leadership and the decision making processes of the organization. Accountability within the organization Accountability is one of the key internal organizational values, which has to be evaluated in an environmental, scanning each and every process in regard to organizational continuity as well as its success (Anheier 2005). Every organizational leader or employee at any capacity should cloth himself with the accountabili ty virtue, which is a key driver to organizational success. Accountability is the ability of a person being in a position to stand in a particular phenomenon, of which he is answerable at any time when require (Shah 2007).  In the case of RHMCO, the organization is run in a transparent and accountable manner where there is no single department or person who can be said to dominate the other since the decisions are made collectively. This is evident when you consider the fact that the sectoral committee has discuss with the community before making a decision on which activity has to be taken. The process involves all the stakeholders in which their final word is important before the decision can be made. After the decision is made, the sectoral committee then prepares the budget. To avoid the chances of the sectoral committee embezzling the funds or misappropriating it in any way, the budget has to pass through the hands of the board of directors who have to scrutinize the budget f urther. It is only after they are satisfied that the budget is real and not overestimated is the withdrawal of funds then allowed to necessitate the beginning and the conducting of activities. To ensure accountability and transparency is maintained, within all the company activities, the organization has a constitution in which every stakeholder roles and responsibilities to each player within the organization. Any person who does not follow the stipulated guidelines either ceases from being a member of the group or is penalized. If the case involved embezzling of money, the individual can either pay back voluntarily or be taken to a court of law to face the charges. The major problem right with the organization’s governance and how to fix it The major problem with the governance of this organization is its overreliance on the board of directors to make crucial decisions on what activity should be funded or what activity should not be funded. This is a problem to the communit y who formed this organization since they can plan for activities in which they think will be able to do successfully within a certain period and after all planning and investing of time in the project, the board of directors can decide the activity is not worth the money. This problem can be fixed by ensuring that some of the community representatives are also members of the board of directors due to the fact that although the community contributes less money when compared to the other donors, they are the sole reason why the organization exists. Their goals, objectives and activities form the basis of the organization. The representative in the board of directors would play a great role by informing the other members of the board of what the company intends to do, collecting their views and then giving feedback to the community. Reference list Anheier, K. 2005, Nonprofit organizations: theory, management, policy. Routledge, New York. Druker, P. 2007, The Practice of Management. 2n d Edition. Butterworth-Heinemann, New York. Graen, G. 2004, New frontiers of leadership. New York. Hardina, D. 2002, Analytical skills for community organization practice. Columbia University Press. New York. Lawrence, A., Weber, J. 2008, Business and society: stakeholders, ethics, public policy. 12th Edition. University of California. Shah, A. 2007, Performance accountability and combating corruption. World Bank Publications. Washington D.C. Thiry, M. 2010, Project management. Gower Publishing, Ltd. Farnham, England. World Bank: 1994, Governance: The World Bank’s experience. World Bank Publications. Washington D.C. Zadek, S. 2006, â€Å"Governing collaborative governance: Enhancing development outcomes by enhancing partnership governance and accountability. Web. This assessment on The Management of a Community Organization was written and submitted by user Kayson Johnson to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Tuesday, November 26, 2019

Dear President Eisenhower, Essays - East Asia, Free Essays

Dear President Eisenhower, Essays - East Asia, Free Essays Dear President Eisenhower, The US aims in Korea were obviously was to prevent the spread of communism. The US developed the idea of the domino theory', if one country fell into communism, others would also follow like a row of dominoes. First, their aim was to prevent a complete communist takeover of the whole peninsula. The US leaders felt that it would continue to spread to the east and result in the loss of Japan. After US and UN succeeded in intervening the communist army, they moved back near the Russian and Chinese borders. The US was aiming to make Korea free of communism, which means free of Chinese and Russian influence. Then, the Chinese army entered the war, the great expense and also the loss of lives during the war abandoned the idea of taking the whole Korea. As a result, the southern part was established as a non-communist state and allowing the northern part to set up a communist government in order for the war to end. The Korean War (1950-1953) was the most severe war the UN had to face. Since the Korean War was a part of the whole Cold War scenario, it was a complicated issue in which they had to deal with it successfully no matter what was the problems they had to face in order for them not to lose their credibility just five years since its inception. In June 1950, the North Korean troops attacked South Korea all of a sudden and the US wanted an immediate invasion before the Security Council. At the end of WWII, Korea was split into two. The north was dominated by Russia while the south was in the America's hands. Back in 1947, the UN had involved in the affairs of Korea which they had declared that elections should be held for a government for the whole country and that they need to inspect the elections to make sure that they were fair. In South Korea, it was declared that the elections was fair. The Russian presence in North Korea made matters complicated as they disallowed the UN to observe them. Due to this, the UN declared that the results of the election in the northern part was not acceptable. By the end of 1948, Korea was divided into two separate states. The actual invasion by the northern part was on June 25th, 1950. The Security Council of the UN met the same day. At that time, the Russian delegation to the Security Council did not attend the meeting, they were boycotting the UN as they recognized Chiang Kai-shek, the government of Taiwan, as the official government of China, intending to ignore Mao's communist regime in China. China started to support the North when they became communist and the South was considered to be the only democratic nation out of the two by the west. Therefore, the obvious use of the veto by the USSR did not occur. Today, South Korea is a democratic, prosperous country. While in contrast, North Korea is a dictature, economically weak country but strong military. There is huge comparison between two different systems applied to the same people. One of the aims the US failed to achieve is to take North Korea and overthrow the communist regime. At least they brought peace to the southern part until now. The Korean War damaged both states heavily. Although South Korean economy was declining in the decade after the war, they were able to industrialize and modernize. While the North Korean economy recovered quickly right after the war but eventually decreasing. Today, the South Korean economy is still expanding. The CIA World Factbook states that North Korea's GDP to be $40 billion, which is merely 3.34% of South Korea's $1.196 trillion GDP. The North Korea's per capita income is $1,800, which is 7.35% of South Korea's $24,500 per capita income. Until now, there is still a guarded demilitarized zone on the 38th parallel which divides the two countries. Anti-Communist and anti-North Korean citizens still remain in South Korea today. However, a Sunshine Policy was established to control the party, the Uri Party. The Uri Party and the former South Korean President Roh, often disagreed with

Saturday, November 23, 2019

Biography of Robert Hooke, the Man Who Discovered Cells

Biography of Robert Hooke, the Man Who Discovered Cells Robert Hooke (July 18, 1635–March 3, 1703) was a 17th-century natural philosopher- an early scientist- noted for a variety of observations of the natural world. But perhaps his most notable discovery came in 1665 when he looked at a sliver of cork through a microscope lens and discovered cells. Fast Facts: Robert Hooke Known For: Experiments with a microscope, including the discovery of cells, and coining of the termBorn: July 18, 1635 in Freshwater, the Isle of Wight, EnglandParents: John Hooke, vicar of Freshwater and his second wife Cecily GylesDied: March 3, 1703 in LondonEducation: Westminster in London, and Christ Church at Oxford, as a laboratory assistant of Robert BoylePublished Works: Micrographia: or some Physiological Descriptions of Minute Bodies made by Magnifying Glasses with Observations and Inquiries Thereupon Early Life Robert Hooke was born July 18, 1635, in Freshwater on the Isle of Wight off the southern coast of England, the son of the vicar of Freshwater John Hooke and his second wife Cecily Gates. His health was delicate as a child, so Robert was kept at home until after his father died. In 1648, when Hooke was 13, he went to London and was first apprenticed to painter Peter Lely and proved fairly good at the art, but he left because the fumes affected him. He enrolled at Westminster School in London, where he received a solid academic education including Latin, Greek, and Hebrew, and also gained training as an instrument maker. He later went on to Oxford and, as a product of Westminster, entered Christ Church college, where he became the friend and laboratory assistant of Robert Boyle, best known for his natural law of gases known as Boyles Law. Hooke invented a wide range of things at Christ Church, including a balance spring for watches, but he published few of them. He did publish a tract on capillary attraction in 1661, and it was that treatise the brought him to the attention of the Royal Society for Promoting Natural History, founded just a year earlier. The Royal Society The Royal Society for Promoting Natural History (or Royal Society) was founded in November 1660 as a group of like-minded scholars. It was not associated with a particular university but rather funded under the patronage of the British king Charles II. Members during Hookes day included Boyle, the architect Christopher Wren, and the natural philosophers John Wilkins and Isaac Newton; today, it boasts 1,600 fellows from around the world. In 1662, the Royal Society offered Hooke the initially unpaid curator position, to furnish the society with three or four experiments each week- they promised to pay him as soon as the society had the money. Hooke did eventually get paid for the curatorship, and when he was named a professor of geometry, he gained housing at Gresham college. Hooke remained in those positions for the rest of his life; they offered him the opportunity to research whatever interested him. Observations and Discoveries Hooke was, like many of the members of the Royal Society, wide-reaching in his interests. Fascinated by seafaring and navigation, Hooke invented a depth sounder and water sampler. In September 1663, he began keeping daily weather records, hoping that would lead to reasonable weather predictions. He invented or improved all five basic meteorological instruments (the barometer, thermometer, hydroscope, rain gauge, and wind gauge), and developed and printed a form to record weather data. Some 40 years before Hooke joined the Royal Society, Galileo had invented the microscope (called an occhiolino  at the time, or wink in Italian); as curator, Hooke bought a commercial version and began an extremely wide and varying amount of research with it, looking at plants, molds, sand, and fleas. Among his discoveries were fossil shells in sand (now recognized as foraminifera), spores in mold, and the bloodsucking practices of mosquitoes and lice. Discovery of the Cell Hooke is best known today for his identification of the cellular structure of plants. When he looked at a sliver of cork through his microscope, he noticed some pores or cells in it. Hooke believed the cells had served as containers for the noble juices or fibrous threads of the once-living cork tree. He thought these cells existed only in plants, since he and his scientific contemporaries had observed the structures only in plant material. Nine months of experiments and observations are recorded in his 1665 book Micrographia: or some Physiological Descriptions of Minute Bodies made by Magnifying Glasses with Observations and Inquiries Thereupon, the first book describing observations made through a microscope. It featured many drawings, some of which have been attributed to Christopher Wren, such as that of a detailed flea observed through the microscope. Hooke was the first person to use the word cell to identify microscopic structures when he was describing cork. His other observations and discoveries include: Hookes Law: A  law of elasticity for solid bodies, which described how tension increases and decreases in a spring coilVarious observations on the nature of gravity, as well as heavenly bodies such as comets and planetsThe nature of fossilization, and its implications for biological history Death and Legacy Hooke was a brilliant scientist, a pious Christian, and a difficult and impatient man. What kept him from true success was a lack of interest in mathematics. Many of his ideas inspired and were completed by others in and outside of the Royal Society, such as the Dutch pioneer microbiologist Antoni van Leeuwenhoek (1632–1723), navigator and geographer William Dampier (1652–1715), geologist Niels Stenson (better known as Steno, 1638–1686), and Hookes personal nemesis, Isaac Newton (1642–1727). When the Royal Society published Newtons Principia in 1686, Hooke accused him of plagiarism, a situation so profoundly affecting Newton that he put off publishing Optics until after Hooke was dead. Hooke kept a diary in which he discussed his infirmities, which were many, but although it doesnt have literary merit like Samuel Pepys, it also describes many details of daily life in London after the Great Fire. He died, suffering from scurvy and other unnamed and unknown illnesses, on March 3, 1703. He neither married nor had children. Sources Egerton, Frank N. A History of the Ecological Sciences, Part 16: Robert Hooke and the Royal Society of London. Bulletin of the Ecological Society of America 86.2 (2005): 93–101. Print.Jardine, Lisa. Monuments and Microscopes: Scientific Thinking on a Grand Scale in the Early Royal Society. Notes and Records of the Royal Society of London 55.2 (2001): 289–308. Print.Nakajima, Hideto. Robert Hookes Family and His Youth: Some New Evidence from the Will of the Rev. John Hooke. Notes and Records of the Royal Society of London 48.1 (1994): 11–16. Print.Whitrow, G. J. Robert Hooke. Philosophy of Science 5.4 (1938): 493–502. Print.

Thursday, November 21, 2019

Social Policy and the Social Security System Essay

Social Policy and the Social Security System - Essay Example As addressed by bush in the State of the Union Address in 2005, "One of America's most important institutions - a symbol of the trust between generations- is in need of wise and effective reform. Social Security was a great moral success of the 20th Century, and we must honor its great purpose in this new century. The system, however, on its current path, is headed toward bankruptcy. And so we must join together to strengthen and save Social Security." The threat of bankruptcy that the Social Security System is facing is a source of much concern throughout the United States and is an issue that the past and current administrations have taken very seriously (The Problems Facing, 1). Since its establishment in 1935 with the signing of the Social Security Act by President Roosevelt, the Social Security System has undergone a great number of changes. Originally formatted to provide income to retired workers, the Act was adapted in 1939 to include coverage for the dependents and survivors of deceased workers, greatly increasing the payout to each retiree. In 1956 the system had two major changes, the first being the creation of Disability Insurance and the second being the allowance of early retirement for women at the age of 62 (History of Social Security, 1). The same early retirement was allowed for men by 1961. In 1972 the issue of inflation was addressed with the introduction of Cost of Living Adjustments (COLAs) (History of Social Security, 1). The COLAs had many problems, which were remedied in 1977. Created in 1983 was the National Commission on Social Security Reform. "The commission called for 1) an increase in the self-employment tax; 2) partial taxation of benefits to upper income retirees; 3) expansion of coverage to include federal civilian and nonprofit organization employees; 4) an increase in the retirement age from 65 to 67, to be enacted gradually starting in 2000" (History of Social Security, 1). The Social Security system went through a major change when The Social Security Trustees' Report in 1996 announced starting in 2012 the system would begin running deficits, exhausting the trust funds by 2029. The very next year it was decided by the Social Security Advisory Panel that Social Security's funds would be invested in the private sector. Payroll taxes were drastically affected by this change. (History of Social Security, 2). Social Security is a system initially established in 1935 when the vast majority of women were housewives (The Problems Facing, 1). When the program was established, many factors attributed to the great success of the program. One of the contributing factors was the much lower life expectancy in the United States. In many cases, workers would not live long enough to qualify to receive Social Security. As a result, "there were more than 40 workers to support every one retiree" (the Problems Facing, 1). Those statistics have drastically changed since the establishment of the system. Today, the average life expectancy is 77 years old. In addition, more than 60% of women are currently working. With this change of statistics, the ratio of workers to retiree's has shifted, causing the gradual

Tuesday, November 19, 2019

Terms of contract Essay Example | Topics and Well Written Essays - 1000 words

Terms of contract - Essay Example This is one of the expressed terms of the agreement. The terms of any contract define the obligations and promises in the contract. A party who fails to abide by the agreed terms of a contract is said to have breached the contract. Thus, if a term is breached the innocent party will invariably have a remedy for breach. However, it is necessary to classify terms because of the way the law deals with any breach not fulfilling the specified requirements of a particular term. Any term which is important or goes to the root of the contract is called a condition, see Poussard v Spiers.1 Less important terms which does not go to the root of the contract is called warranties, Bettini v Gye.2 The consequential difference of the distinction is that a breach of condition gives rise to the possibility of repudiating the contract and claiming damages, although the injured party can carry on with the contract and claim damages rather than getting out of the contract altogether, whereas, a breach o f warranty gives the right to claim damages only. In the present case the intention of the parties as to the use of Welsh plate is not clearly shown or expressed as a condition or warranty by the parties. ... tted that the court is likely to find here that the Church has not been deprived substantially of the whole benefit because although welsh slate was not used the finished look was the same as the original 15th century roof and just as durable. See, Investors Compensation Scheme Ltd v West Bromwich Building Society4, here Lord Hoffmann set out five principles on the interpretation of contractual documents. I advise the Church to claim damages. Second, with regard to the Issue of half replacement of the benches by Fixit, it might be possible for the Church to repudiate the contract with Fixit. In that if an obligation is entire (replace all the Benches) then it must be completely performed or the other party will be entitled to refuse to perform his side of the contract.5 Fixit could argue that the contract is divisible and as such be paid on quantum merit. However, the Court of Appeal in Darkin v Lee6 stated that there is a material difference between work that was abandoned and work which was completed badly. It was stated in the case that where a builder has supplied work and labour for the creation or repair of a house under a lump sum contract, but has departed from the terms of the contract, he is entitled to recover for his services, unless (1) the work that he has done has been of no benefit to the owner; (2) the work that he has done is entirely different from the work which he has contracted to do; or (3) he has abandoned the work and left it unfinished. It follows therefore that Fixit abandoned the work for another more lucrative work, and as such will not be able to recover anything and may further be liable for any necessarily incurred expenses and damages as a result. As Fixit has expressly or impliedly let the Reverend know before the time of completion is

Sunday, November 17, 2019

Audience Analysis Essay Example for Free

Audience Analysis Essay Communication is one of the most important skills that an individual can possess when presenting to a group of people. The audience should always be focal point of the presenter as communication is an important foundation and can often determine the success or failure of a message being received. When communication is done properly it can build respect and trust between groups and help identity the issues at hand. The presenter must have a good understanding of the audiences culture in order to effectively communicate with the group. In this assignment I have been asked to present quarterly sales information in an in-person meeting to a group of stakeholders that includes managers, salespeople, and customers. I have been asked to answer a number of different questions before I present my information to the audience. The following questions will be answered in this paper. 1.What are audience characteristics you need to consider?2.What communication channels would be appropriate and why?3.What are some considerations that you must keep in mind given the diversity of the audience?4.What would you do to ensure that your message is effective?Before you can prepare a presentation you must consider the characteristics of your audience. I know that my audience consists of managers, salespeople, and customers of this particular organization. Because I have identified my audience I now have a better understanding of the audiences knowledge of the subject. I also understand their interest in the subject; I understand that the different groups of individuals may only be interested in certain results of the quarterly sales information that is being presented. Managers and salespeople may have different subject knowledge than the customers. I will needs to address the different needs of all parties in attendance. I will have to customize certain parts of my presentation in order to address the specific needs of each group within the audience. I will also need to understand what the audience is expecting to learn from my presentation. I should be able to meet and exceed their expectations and the audience should walk away with their questions answered and explained as well as have a better understanding of the quarterly sales information that was presented to them. Because this is an in-person meeting certain communication channels are more appropriate than others. Power-point presentations would be an appropriate method of communication between the presenter and the audience. This is an effective method because it not only allows the presenter to discuss the statistics; but will also allow the present to show the audience the statistics in detail and all together as a group. Printed handouts or documents are another method of communication that would be considered appropriate in an in-person meeting. This method allows the audience to take part in reading the information provided and also gives them something to take with them from the meeting for future reference. Because the majority of the information is being presented orally, the presenter must consider their own body language and speech effectiveness to the audience. Body language and speech are both very important as the audience will be feeding off of the enthusiasm of the presenter. If the presenter gets the attention of their audience it is important to keep it in order to effectively communicate the information. Because there is diversity in the audience certain considerations must be kept in mind when presenting quarterly sales information. Each group will have different levels of interest in the information being presented. The customers will probably not have the same level of interest in certain aspects of the presentation as the managers and salespeople. Another consideration that the presenter must keep in mind is the information that is being communicated to the group. There is a certain amount of statistical data that the organization might not want all the members of the audience to know about. This information might be better presented in a managers only meeting. Other considerations that a presenter may want to keep in mind given the diversity of the audience is the average age, gender, culture background, education, economic status, and group memberships of the attending audience. These considerations individually may not have a big impact on the methods of communication chosen b y the presenter, but together will allow the presenter to understand the diversity of the audience to which the information is being communicated. To ensure that the presentation is a success and the information is received effectively I would make sure that I have a concrete agenda and use it. I would also make sure that I interact with the audience, for example when presenting the sales data I might ask the audience if anyone has any suggestions to help increase the sales in a particular area. I would ask some open-ended questions to help encourage audience participation. I would also ask the audience to participate in constructive group discussions and would frequently check for group consensus on particular issues and decisions. At the end of the meeting I would survey the group through E-mail, fax, letter to ensure that the information that was presented was received and understood. I would also make myself available to answer any questions that may need clarification on an individual level. References Locker, K., Kienzer, D. (2008). Business and Administrative Communication (8th edition). McGraw-Hill, 2008 New York, NY. Retrieved from the University of Phoenix web-site. Payne, B. (2008). Effective group Communication. Retrieved on April 24, 2009 from the world wide web at: http://www.dpi.vic.gov.au/DPI/nreninf.nsf/childdocs/-C835B1CE4BC7F1D04A2568B30004FC37-4FEBC5DEBF535AC1CA256BC8000410EB-5D3323C8EDE7C7EB4A256DEA00294D0A-B59DCFB30DB614C3CA256BCF000AD4E0?openPearson, Allyn Bacon (1995-2009). Demographic Characteristics of Your Audience. Retrieved on April 24, 2009 from the world wide web at: http://wps.ablongman.com/ab_public_speaking_2/24/6223/1593259.cw/index.html . Copyright  © 1995 2009, Pearson Education, Inc., publishing as Pearson Allyn Bacon. McGee, J. Important Characteristics of your Audience. Writing and Designing Print Materials for Beneficiaries: A Guide for State Medicaid Agencies. Health Care Financing Administration, Baltimore, MD. HCFA Publication Number 10145. October 1999, page 66, and the Plain English Network Web site at http://www.plainlanguage.gov. Retrieved from the world wide web on April 26, 2009 at: http://www.talkingquality.gov/docs/section3/popups/characteristics_pop.htm

Thursday, November 14, 2019

The Dilemma of Euthanasia and Assisted Suicide Essays -- Euthanasia Ph

The Dilemma of Euthanasia      Ã‚  Ã‚  Ã‚   Jack Kevorkian, serving a 10-to-25-year prison sentence for second-degree murder for giving a lethal injection to Thomas Youk, was honored as a humanitarian on April 10. Kevorkian received the Gleitsman Foundation's Citizen Activist Award in ceremonies at Harvard University. Foundation president Alan Gleitsman calls him "a selfless believer in death with dignity" who "sacrificed his medical license and now his own freedom toward that cause." With Kevorkian unable to attend, the award was accepted for him by one of those who nominated him -- his victim's wife, Melody Youk. Kevorkian will share the $100,000 award with Alabama attorney Bryan Stevenson, a crusader against the death penalty. Kevorkian has long favored allowing execution by lethal experiments or removal of a prisoner's vital organs.    What is happening here? At Harvard University a famous euthanasia-doctor receives a gift of $100,000. What's wrong with this picture?    Numerous US studies have established that the Americans most directly affected by the issue of physician-assisted suicide -- those who are frail, elderly and suffering from terminal illness -- are also more opposed to legalizing the practice than others are:    * A poll conducted for the Washington Post on March 22-26, 1996, found 50% support for legalizing physician-assisted suicide (Washington A18) Voters aged 35-44 supported legalization, 57% to 33%. But these figures reversed for voters aged 65 and older, who opposed legalization 54% to 38%. Majority opposition was also found among those with incomes under $15,000 (54%), and black Americans (70%).    * An August 1993 Roper poll funded by the Hemlock Society and other euthanasia sup... ...d suicide: attitudes and experiences of oncology patients, oncologists, and the public." 347 The Lancet 1805 (June 29, 1996):1809    Humphry, Derek. "What's in a word?" Euthanasia Research & Guidance Organization 1993, Table 1-A.    Koenig, Dr. Harold et al.. "Attitudes of Elderly Patients and their Families Toward Physician-Assisted Suicide." 156 Archives of Internal Medicine 2240 (Oct. 28, 1996)    Lee v. Oregon, 891 F.Supp. 1429 (D. Or. 1995), vacated on other grounds, 107 F.3d 1382 (9th Cir. 1997), cert. denied, 118 S. Ct. 328 (1997).    "Poll Shows More Would Support Law Using Gentler Language," TimeLines (Jan.-Feb. 1994):9    Washington v. Glucksberg, 117 S. Ct. 2258, 2262 n. 7 (1997. -- -- --. 117 S. Ct. at 2272, quoting United States v. Rutherford, 442 U.S. 544, 558. 1979. Washington Post, April 4, 1996.

Tuesday, November 12, 2019

Bending: Second Moment of Area and Solid Edge

MEM23061A Test Mechanical Engineering Materials Lab. BEAM BENDING The bending of beams is one of the most important types of stress in engineering. Bending  is more likely to be a critical stress than  other types of stress – like tension, compression etc. In this laboratory, we will be determining the Modulus of Elasticity E (also called Young's Modulus) of the various materials and using Solid Edge to determine the Second Moment of Area for the different cross-sections. [pic] Equations Use units: Force (N), Length (mm), Stress (MPa) E = Young's Modulus or Mod of Elasticity (MPa)I = 2nd Moment of Area or Area Moment (mm4). Can calculate using SolidEdge sketch. BENDING [pic] In our case, we must first convert the mass to Newtons (N). W = kg * 9. 81 L is the span length in (mm). I is the Second Moment of Area in (mm4). We can calculate this for a rectangle using a simple formula; [pic] For other shapes it is not so simple. We need to calculate these using a program such as Solid Edge (see below). Determining the value of E in MPa. From the above equation, Deflection    z = W * L3 / (48 * E * I) so E =   W * L3 / (48 * z * I) Determining Stress in MPa.From the above equation, Bending Moment   (Nmm)    M = W*L / 4 and Maximum  Stress (MPa)      f = M * y / I where y = distance from centroid to the bottom (or top) of the beam. This is simply half the depth for all the symmetrical beams except the channel. To find the centroid for the channel you need to use Solid Edge again (same as the Ixx window) [pic] Laboratory 1. Load another beam onto the rig. 2. Adjust dial gauge to ensure it is touching the beam. Zero the dial face by rotating the lense and locking in place. 3. Apply each load and record the deflection measurement. . Check you have all recordings: Beam material, beam cross-sectional dimensions, span length, deflection readings, masses. 5. Make estimates of the errors associated with each measurement. E. g. Parallax error, mis-alignm ent, mechanical play,  incorrect deflections etc 5. Repeat for next beam†¦ [pic] Report 1. Use Solid Edge to calculate Ixx for each beam. Also determine the weight on CAD. Draw up the cross-section (either in part   mode or as a draft). While you are still in the profile sketch (i. e. before going to a solid) go to top menu:  Inspect > Area†¦ gt; Click â€Å"Area Information† button in Ribbonbar > (click inside the area you want to inspect) > Click on the green arrow in Ribbonbar. > You should see a table like this†¦ [pic] Ixx is the Second Moment of Area in bending with  a vertical load. 2. Write a short   report on the beam bending results. Each beam must have at least 3 weights. Make sure the deflection does not exceed the travel of the dial indicator (if so, use a lighter weight). 3. Using the equations above, calculate the value of E. Compare these values to the values obtained from  the internet.E. g. Matweb. Show the working for 1 example cal culation, but only give the rest of the answers in a table. Use Excel to do your calculations. 4. Determine the maximum stress   for each mass (load) added to the beams. 5. Discuss any sources of error in the experiment – esp measurements – and how they might affect the results. Specify an overall error for your calculation of E. [pic] [pic] Using the dial gauge to measure deflection in the beam while under a load of 500g. [pic] [pic] The face of the dial gauge can be rotated to zero the scale.

Sunday, November 10, 2019

Monologue and Attitude Revealed through Browning’s ‘My Last Duchess’ Essay

The 16th century poem My Last Duchess by Robert Browning is a monologue of a Duke showing an audience the painting of his late wife. Browning, in this poem, as in many of his poems, uses monologue to reflect on the concepts and notions of his time.   This particular monologue reflects on the perception of women in the 16th century, and in particular, aristocratic women. In this particular monologue, like many of Browning’s monologues, we get not only a feeling for the Duke’s character, but also a feeling about the expectations of a particular class and a particular gender—basically, a women must be obedient to her husband, and any independence is frowned upon. Browning typically used monologue in many of his poems to use this affect—basically, he creates a character to reflect on his own feelings of society, but by using the character, he is able to somewhat mask, or hide behind, that character’s observations.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In this monologue, we see the Duke as a particularly jealous man. His suspicion would be easily aroused every time his wife thanked someone, especially if it was another man, for a small favor done to her. The Duke thinks that his â€Å"gift of a nine-hundred-years-old-name (line 33)† was the most valuable gift his wife received from her and thus, she should have not just given away her smile and blush for anyone but him. He saw this attitude as a kind of stooping down on her part and in turn, an insult on him and his position in society.   Ã‚  The monologue thus reveals a lot about the main character that is speaking, and in this poem, it is the Duke: The style and structure of this poem play a significant role in the effect of the poem.   As is typical of Browning’s poems, â€Å"My Last Duchess† is written as a dramatic monologue: one speaker relates the entire poem as if to another person present with him.   This format suits this poem particularly well because the speaker, taken to be the Duke of Ferrara, comes across as being very controlling, especially in conversation (My Last Duchess Analysis). When he got tired of these exchanges of smiles between his wife and other people, he â€Å"gave commands;/ Then all smiles stopped together (Browning, lines 45-46).† This ambiguous statement gives the reader a clue as to how the Duchess became an ex-wife. It is not specific, however, so that one can only guess as to what happened—maybe he had her killed or sent her away where she died. From these absurd, oftentimes ridiculous, and obviously arrogant words, the reader can conclude that the Duke was a controlling husband. Lines 50 onwards tell the reader that the Duke is looking for a new wife and the person whom he is showing the painting to, is the assistant or messenger of a Count whose daughter the Duke is eyeing as a prospective wife. The talk he would have later with the Count would be about the arrangement of his next marriage (My Last Duchess Discussion).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The Duke represents the traditional male and his attitude towards his late wife mirrors the attitude and expectations of a patriarchal and Victorian society towards women in his monologue. The society of that time expected women to simply obey. She should only reserve her charms for her husband. She must not even try to be beautiful in her own painting. The mere act of being happy, pleasant to anyone regardless of rank and stature in life, and to love the simple pleasures in life as watching the sunset or riding a mule in the case of the Duchess, were all considered acts of unfaithfulness. In short, it was a sin to be naturally beautiful and to have a happy disposition. Men liked to control their wives. Being the only one who could open the curtain to reveal the painting of his beautiful and smiling late wife is symbolic of how this man would do anything to control his wife. If he couldn’t stop his wife from smiling at anyone when she was still alive, at least when she was dead and only lived through her painting the Duke could finally decide as to whom to share his wife’s smiles and charms. Through the painting done by a master, she has also became the expensive commodity that she should have been while living, but a role of which she never assumed because she stooped to being accessible to anyone, much to the disappointment of her husband, the Duke. Noble women should assume the position that their rank in society expected them to and this meant they should be unreachable in the eyes of commoners. They should not be easily pleased with trifle matters like favors from servants. Finally, the talk of arranging his new marriage with the father of his future bride suggests how women were not allowed to express an opinion even to the important topic of whom to spend the rest of their life with. Women were commodities traded upon by men and they have price tags called dowries. By showing the Count’s emissary the painting of his former wife and telling him why he didn’t like her conduct sends the message as to how he expects his next wife to behave. Otherwise, she might become another Last Duchess, another hidden painting in the house. Therefore, this monologue, like many of Browning’s monologues, reflects on his interpretations of his society.   However, by using a character’s reflections on a particular thought, Browning can somewhat mask his inner feelings and thoughts.   The aspects of his reflections come across clearly, and in this monologue, Browning is obviously taking a deeper look at the treatment of women. Work Cited Browning, Robert. My Last Duchess.   2009 April 21. 2011 May 4. . My Last Duchess Analysis.   2007 January 7. 2011 May 4. My Last Duchess Discussion.   2008 May 14.   2011 May 4.

Thursday, November 7, 2019

A Selection of Quotes by Jomo Kenyatta

A Selection of Quotes by Jomo Kenyatta Jomo Kenyatta was an activist and politician in Kenya who led the country as Prime Minister in 1963 and then as President in 1964. He is credited for his part in turning Kenya into an independent republic. He died in office at the age of 81. Quotes If Africans were left in peace on their own lands, Europeans would have to offer them the benefits of white civilization in real earnest before they could obtain the African labor which they want so much. They would have to offer the African a way of life which was really superior to the one his fathers lived before, and a share in the prosperity given them by their command of science. They would have to let the African choose what parts of European culture could be beneficially transplanted, and how they could be adapted ... The African is conditioned, by cultural and social institutions of centuries, to freedom of which Europe has a little conception, and it is not in his nature to accept serfdom forever. Europeans assume that, given the right knowledge and ideas, personal relations can be left largely to take care of themselves, and this is perhaps the most fundamental difference in outlook between Africans and Europeans. You and I must work together to develop our country, to get education for our children, to have doctors, to build roads, to improve or provide all day-to-day essentials. To .. all the dispossessed youth of Africa: for the perpetuation of communion with ancestral spirits through the fight for African freedom, and in the firm faith that the dead, the living, and the unborn will unite to rebuild the destroyed shrines. Our children may learn about the heroes of the past. Our task is to make ourselves the architects of the future. Where there has been racial hatred, it must be ended. Where there has been tribal animosity, it will be finished. Let us not dwell upon the bitterness of the past. I would rather look to the future, to the good new Kenya, not to the bad old days. If we can create this sense of national direction and identity, we shall have gone a long way to solving our economic problems. Many people may think that now there is Uhuru, now I can see the sun of Freedom shining, richness will pour down like manna from Heaven. I tell you there will be nothing from Heaven. We must all work hard, with our hands, to save ourselves from poverty, ignorance, and disease. If we respect ourselves and our Uhuru, foreign investment will pour in and we will prosper. We do not want to oust the Europeans from this country. But what we demand is to be treated like the white races. If we are to live here in peace and happiness, racial discrimination must be abolished. God said this is our land, land in which we flourish as people... we want our cattle to get fat on our land so that our children grow up in prosperity; and we do not want the fat removed to feed others.

Tuesday, November 5, 2019

Conjugate the French Apercevoir (to catch sight of)

Conjugate the French Apercevoir (to catch sight of) Conjugating the French verb  apercevoir  is a little more complicated than other verbs. This is because it is an irregular verb and does not follow the most common patterns for conjugation. Apercevoir  means to catch sight of or to foresee and it is one of the French verbs of sensation or perception. While this lesson may be a little difficult, its a good one to understand as you continue to expand your vocabulary. Conjugating the French Verb  Apercevoir Verb conjugations are important when learning French because they help a phrase make sense. When we conjugate, we change the ending of the verb to coincide with the subject pronoun and the tense. Without these special endings, your French would not be grammatically correct. Irregular verbs  like  apercevoir  pose a challenge to French students because they do not follow a typical pattern. However, the endings here also apply to the conjugations of other French verbs ending in  -cevoir. This includes  concevoir  (to conceive),  dà ©cevoir  (to disappoint),  percevoir  (to perceive), and  recevoir  (to receive). That said, you will probably have a more difficult time memorizing these verb conjugations. Yet, with enough practice, you will do just fine. Explore this chart and focus on the present and future tenses at first. The imperfect is not as important because you can often use the  passà © composà ©. For example, to say I foresee, you will say j aperà §ois. Subject Present Future Imperfect j aperois apercevrai apercevais tu aperois apercevras apercevais il aperoit apercevra apercevait nous apercevons apercevrons apercevions vous apercevez apercevrez aperceviez ils aperoivent apercevront apercevaient Apercevoirs Present Participle The  present participle  of  apercevoir  is  apercevant. The -​ant  ending is similar to the -ing we use in English. It can also act as an adjective, gerund, or noun if need be. The  Passà © Composà © of  Apercevoir In French, its very common to use the  passà © composà ©Ã‚  for the past tense. This makes the conjugation easier, because you only have to remember the past participle for the verb. In this case, that is  aperà §u. You also need to use an  auxiliary verb, which is avoir  in this case. When we put this together with the past participle, we can say I foresaw. In French, this is jai  aperà §u. The ai is the conjugate for  avoir. More Conjugations for  Apercevoir Its not like  apercevoir  isnt complicated enough, but we also have to add a few more conjugations into the mix. These are not as important, particularly the  passà © simple and imperfect subjunctive because these two are used in formal writing. However, you should be aware of them. You may use the subjunctive and conditional forms from time to time. The subjunctive is a verb mood that implies the uncertainty of the verb. The conditional means just that: the verb is dependent on the conditions.   In the case of  apercevoir, these two forms are actually quite useful. Given the nature of the word as a perception that is not necessarily tangible nor true you may find use for these conjugations in conversation. If you tend to skip other subjunctives and conditionals, consider spending some time on these. Subject Subjunctive Conditional Pass Simple Imperfect Subjunctive j aperoive apercevrais aperus aperusse tu aperoives apercevrais aperus aperusses il aperoive apercevrait aperut apert nous apercevions apercevrions apermes aperussions vous aperceviez apercevriez apertes aperussiez ils aperoivent apercevraient aperurent aperussent One last conjugation and were done with  apercevoir. This time, it is the imperative, which is another mood often used in short, direct commands or requests. In the imperative conjugation, you can forget about the pronoun as it is implied in the verb. Instead of saying nous  apercevons, you can simply say apercevons. Imperative (tu) aperois (nous) apercevons (vous) apercevez Another Verb for to Foresee You might have noticed that apercevoir  ends with  voir, which means to see. The prefix changes it to foresee, which is exactly what happens with  prà ©voir. You can look at  prà ©voir  as pre-seeing to remember the correlation. Because  apercevoir  and  prà ©voir  both mean to foresee, you can use the latter in the right context. The conjugations are very similar, so learning how to conjugate  prà ©voir  as well may not be a bad idea.

Sunday, November 3, 2019

Critical thinking Essay Example | Topics and Well Written Essays - 500 words - 13

Critical thinking - Essay Example persecuted for the sake of Christ, for they shall inherit the Kingdom.† In this case, the bible also sees violence (persecution) as a natural think which people should tolerate. Arjuna’s perceptions of his enemies as fathers, sons, brothers, teachers etc can be applied in my day to day existence because I always encounter things in my life that may seem as if I am fighting against my subconscious mind. In order to do what is right, I have to confront the wrong things even if it involves fighting against my negative side and those of my own people. In places such as long lines in the market and in jams, I will always fight against those negative thoughts that tell me to overtake others in the line, and it makes me to tolerate the long lines and become patient. Plato thinks that public opinion should not determine how we behave. We should not worry about public opinion but about how we behave. According to Plato, public opinion should only be used to derive wise and expert advice and not to be used to determine one’s behaviour. One of the values that Socrates values more than life is obeying the law (Kraut 1984). Socrates considered whether it was just or unjust for him to escape, not what people are saying. If I were Crito, I would argue that although it is unjust to leave prison, the moral value of taking care of family should be precedent over any law; being accused by the state unjustly was by itself against that moral value. So Socrates should have fought against that injustice by leaving the prison. According to Jesus, the purpose of good conduct is for God and others to see. Being good enables people to be light of the world and salt of the earth. This means that being good sets a good example for others to emulate and makes one to be accepted in the society and have a good image in the public. According to my experience, being good enables me to gain respect from people. Whenever I did good things in the past, people congratulated me and gave me

Friday, November 1, 2019

To what extent can we learn about daily life of people living in York Essay - 1

To what extent can we learn about daily life of people living in York during the years - Essay Example It is declared how everybody’s face in the town wore the matching expression of surprise and restlessness. Everywhere orders were going out to gather more volunteers to be sent in the military to increase the strength if the army and militaries started preparing at a staggering pace to strike at the shortest notice. Facts and discussion presented in this essay are meant to illuminate the reality of the claim that â€Å"myriad accounts related to the state of life and public affairs in York at the time the war of 1812 got announced are quite at length contemplated in the documents of Edith G. Firth and because they are presented in a reflective, insightful, and authentic manner, they form a considerably valued historical source.† It is claimed in the extracts from regimental orders by Lieut. Colonel Chewett3 how the war soon turned out to be unhappy, destructive, and paralyzing and negatively interfered with the lives of a large number of common people and the soldiers. A large number of soldiers daily used to get sick because all the regulars were ordered to the lines to actively participate in the war against the US and after every week or two the soldiers were marched off to new destinations to be replaced by new men from the Country to keep the scene continually changing and managing a fresh line of energy filled enthusiastic soldiers. Though Lieut. Colonel Chewett states in his account that he had very little opportunity to interact with the soldiers at a larger level still this much remained clear that the unhappy war in which we are engaged has called all the regulars to the lines, and the Militia after remaining a week or two in garrison here are marched off.4 This means that a lot many volunteers fr om common public obviously had to be required as a way of trying to change the garrison constantly and this must have

Tuesday, October 29, 2019

Insurance Essay Example | Topics and Well Written Essays - 1500 words - 1

Insurance - Essay Example This insurance mostly targets young drivers because they are inexperienced and reduces their chances of getting into road accidents (Avery, 2011). In most cases, young people, both male and female, usually lack a sense of responsibility especially when they know that they have parents or guardians to take care of them. This is a moral hazard since these young people have a tendency of taking adverse risks because they know that they will not incur the cost of the damages they cause. Young men are known for engaging in risky behaviour such as drunk driving, overspeeding, and ignoring road signs. This puts them on the high premium section because they are high risk insurance buyers (Telematics insurance, 2012). Young women, on the other hand, are known to be more careful because they pay attension to the roads as they drive and are keen on observing road rules. This means that young female drivers are bound to benefit more from telematics insurance than their male counterparts. Conform ing to the provisions of telematic insurance policies gives the young female drivers an opportunity to enjoy low premiums thus lower insurance costs (Wright, 2012). However, being young, both men and women are bound to make the same mistakes that could cause accidents in which the car gets damaged or they damage other people’s property. They do all this because they know that their parents pay the car insurance and, therefore, they behave recklessly. However, there comes a time that they have to be responsible for their actions and this involves paying for their car insurance. This prompts for the selection of an insurance cover that takes care of their needs wholesomely. Telematic insurance promises rewards for its most careful drivers, and this could encourage careless young drivers to be more careful and abandon their moral hazard so as to increase their chances of getting rewards. Telematic insurance is known for its use of technology gadgets which are pricy especially to the young vehicle owners interested in buying insurance cover. Most of the information given to the buyer is about the use of up to date technology to recover lost vehicles and to help drivers avoid accidents. However, the user is not aware that these gadgets are expensive and contribute to the charges of the insurance cover. This is a case of adverse selection because one party is withholding information from the other. The fact that this cover contains rewards in its package only serves to attract clients and to prompt them to be careful while driving (Wright, 2013). When young people realize that their risky behaviour result in loses, they might opt to get an insurance cover thus research for an insurance cover. A standard insurance policy requires all those buying insurance to pay for a certain standard amount. This means that females, who are less likely to damage their vehicles have to pay more. In any case they might not even use the cover after all because chances of them g etting into an accident are very low. Male drivers, on the other hand, tend to get into accidents and the amount females pay may just subsidize that used by the younger males. In addition, insurers do not reduce the price of insurance cost for young female drivers just because they tend to use it less often. In fact, insurance costs keep going higher

Sunday, October 27, 2019

Premier Hand Car Wash Analysis

Premier Hand Car Wash Analysis By researching and studying all these factors it can be shown to specific groups or individuals that acquire of facts that relate to the organisation or are willing to gain knowledge from for future success or studies. Background Premier Hand Car Wash is located on Level 1 entrance of Bathurst Street Liverpool Westfields shopping centre. The company employees for six (6) workers and the owner himself and has currently been running the business for over five (5) years. Premier Hand Car Wash has no true competitors that are trying to offer the same quality and service, most are try to compete on pricing alone. Premier Hand Car Wash main responsibility is to provide a high quality service, also besides washing provide immense customer service. Mission The mission of Premier Hand Car Wash is to provide top quality washing and detailing service for all vehicle owners in the western suburbs around Liverpool. The business will strive on keeping works satisfied in order to maintain a high level quality of cleaning at all times and leave customers blissful Develop marketing strategies SWOT analysis on Premier Hand Car Wash Strengths Location. Variety of Services. Customer demand. Weakness Pricing. Capacity (limited to certain amount of cars due to it being a car park and not enough room.) Rain. Winter. Opportunities Learn from other service and adjust and accept change to the organisation. Place a suggestion box for further ideas from customers on what they would like from services. Look for sponsors to assist the company with sprays and other clean utensils. Threats Local Competitors. Self clean carwashes. Automatic carwash. Market Segments The strategy used by Premier Hand Car Wash is to attract as many repeated customers as possible because it is easy to retain them but hard to build new ones, especially during the winter seasons. The location that the car wash is set is perfect for all types of customers that are going shopping for several hours and want to leave their car with our company to be cleaned and also be waiting for your arrival. Premier Hand Car Wash doesnt just target one specific age group; they target customers by the type of vehicle that they own. Premier Hand Car Wash believes that the type of car you have tells you a great deal about the service youre willing to purchase and to what standard/detail it requires. The following will explain customer profiles: New car owner: These customers are most likely to use a basic wash service; these customers bring their vehicle for a wash or detailing on a regular basis. The goal/aim with this customer is to keep their car looking as good as it did when it was purchased from the car lot. Sport car owner: These are usually the younger or middle aged group of men that try and retain the new look of their cars. This group will require at least once to two times a week of a basic wash, also occasional will request a deluxe wash or wax and polish. Older car owner: These people have owned a car for several years or are unable to clean it themselves. Either way they require their cars to look in the best possible shape they can. Dealerships : There are a few dealerships located within 10km from Premier Hand Car Wash therefore every so often they use a basic car wash service to detail their products before they are sold or put on sale. Trends in the Market Trends affecting business and Competitors/ Potential Competitors: Premier Hand Car Wash in the past one to two years has had an increase of 40% in competitors ranging from: Automatic carwashes Hand washes However these two areas of cleaning have taken a large sum of the consumers due to better pricing or certain discounts/additives on washes. The closest competitor is located at Orange Grove, were it has facilities to many take-away stores also availability to Harvey Norman; the other two are located further out on Hoxton park road and offer free coffee on every visit that you purchase a wash. Competitors Prices: Competitors Name Pricing Automatic Car Wash/ Do it yourself Automatic Which offers a Basic Wash (exterior only) priced at $33 Do it yourself Price at $1 dollar every 1minute for every machine Organ Grove Hand Car Wash Basic Wash $20, Deluxe Wash $33, Waxing Polishing $100 Hoxton park Road Car Wash #1 Basic Wash $23, Deluxe Wash $31, Waxing Polishing $115 Hoxton park Road Car Wash #2 Basic Wash $25, Deluxe Wash $32, Waxing Polishing $98 Even tho these competitors have taken a quit large sum of the customers, Premier Carwash still holds its name for the most quality wash in the local area of small business. The car wash is thinking of reducing prices up to 15% so that their prices, saving the consumers $5-$15 per wash*(includes only for: deluxe wash/waxing and polish) this is so it pushes more customers into purchasing the more expensive product increase funds and at the same time recovering lost customer and eliminating potential threats due to low pricing. Advantages/Disadvantages of choosing Premier Hand Car Wash over competitors: Advantage of Premier Hand Car Wash Disadvantage of Premier Hand Car Wash Greater Knowledge due to longer experience Higher quality rate Reputation Location that has a number of facilities to visit while waiting Insured encase of damage to vehicle Excellent customer service skills Safe sprays and cleaning products Highly priced No discounted rates No free coffee or tokens to offer Insufficient room More company promotion needed to advise individuals due to being underground in a parking lot. Ethical and Cultural marketing objectives Some appropriate marketing objectives are as follows: Gain 500 new customers with the first year of setting standards Clean at-least 30 cars minimum a day Expand in the number of car parking spots reserved to the car wash by 10% within 2years time Leave 95% of customers satisfied every day Marketing strategies to achieve Objectives The main strategy to achieve marketing objectives is the need for a professional detailer and has at-least a certificate 4 in car detailing and if one hasnt been found training for an individual must be paid for to do so. Reason for this is high end sports cars or luxury cars come in and ask for a detailed wash no one on site apart from the owner can work on the car. Marketing Mix Financial effects Sales 2006Â   2007 2008 Full Wash $26,080 $22,320 $44,616 Exterior Wash $15,654 $23,650 $41,574 Interior Clean $13,160 $9,009 $11,712 End User Detail $18,060 $20,985 $43,425 Business Fleet Washes $9,150 $7,225 $13,838 Car Dealership Details $35,580 $33,150 $77,040 Total Sales $117,684 $116,339 $232,204 The above diagram demonstrates the sales that Premier Hand Car Wash had over the years and indicates that the business had a good start with $117,684 which then down sided and earned $1,000 less than the year before it. Many things happen during this year which impacted the companies decline stage which was mentioned in the previous statements, the matters that affect it was low advertising, competitors grew by almost 40% threw automatic carwashes and other competitive hand carwashes. Once the company put strategies in place and decreased prices and maintain quality and increased advertising it had shown in 2008 their money doubled in that year. Volume Chart Volume Chart for One Month of Supplies The above graph shows that most of the companys profits come from interior and exterior services. Most of the extras and other service that have been purchased dont get much profit but there for dont have to be purchased for the next five to six months so in the long run sufficient amount of funding is produced from them. Product life cycle The above diagram demonstrates is the product life cycle. During the Launch of the product there were certain needs that organisation like car washes desired from the high end high pressured vacuum cleaners. Once the product had entered the introduction and growth phase it started to progress highly and reaching its highest points during maturity and saturation phase. Once there was an updated version of this the product it had become clear it was unfavourable and this is where possibly certain percentage of customers might have left to competition due to upgraded technology. Alternative Distribution Channels There is no need for alternative distribution channels because it is a direct service. But if there was a need for selling of car sprays and cleaning utensils the advantages of using an alternative distribution channel would be, it can provide intensive market sales and bigger profit margins than the original one, frat rates are cheaper, quicker delivery process. Levels of Customer Service By having certain customer promotional activities such as VIP card for regular customers, this is encourage them to stay with the company for longer periods, the card is only offered to regular customers which certain gifts are added (some gifts could involve: free coffee, movie tickets, free car wash every 3rd visit) or discounted prices from each visit, while normal pricing is offered to day to day customers. Customer Service Standards By setting the following into an everyday work activity it proven to improve quality let alone customer satisfaction, the following is an example of some standards that can be put in place: A checklist can be created detailing and recording the cars appearance before and after Premier Hand Car Wash as completed their service KPI measures for the minimum requirement of acceptable work. EG: Floor and seat cleaned spotless but stains that cant be taken off are left as they are Also a suggestion box is a good idea to be left for customer to evaluate team performance Once these activities have been completed to a successful rate alongside many more. Customers will start paying more for the service you put forward allowing the organisation to increase sales and gain more profit while the customer is left satisfied with a quality finish which benefits them. Promotional activities Internet forums Sunday Telegraph Due to the car wash not having one specific age group to target it makes it tough to plan what the customer is willing to see as an advertisement and also because they are a small business its roughly impossible to fund large amounts of money for television advertisements. This is why other forms of advertising must be arranged and they are as follows: Flyers Mail box drop offs Discount tokens Every 10th wash get one free Prizes -Chance to win your own home cleaning set Implement Strategies Recruiting Process Advertising Process to find employees: Premier Hand Car Wash The recruiting stage will be done by the owner this is due to the organisation being a small business and not having excess funding towards human resources to do advertising and inducting which might be a long process. The job advertising will be done within the centre; signage will be posted up on a window of the carwash building also on the entrance towards the staircase. If no worker has been found in between 2-3 days, then it will be posted on seek.com or carrerone.com website. The process Premier Hand Car Wash use saves a large amount of time due to so many people going past this signage and reading it and also saves the company plenty of money for not calling HR and paying them to recruit an individual. Experience and Educational needs for job: No previous education or experience is needed, all you have to bring to the job is a dedicated attitude and is highly self motivated and have good English speaking skills and have good customer communication skills. Recommended Training: When a new team member arrives to the carwash the owner introduces him to all the employees and asks the staff to teach him/her the skills that are needed. The training takes two days of learning the basics in each area of cleaning vehicles. Also while in training your pay is deducted in half because you cant perform as well. Working hours: The owner of this business will be calling the employees two to three hours before their shift starts this is because he offers only casual jobs and wants to know also who is serious about the job and who isnt by doing this tactic. The employees will be called only on the days that they are available, the longer the employee stays within the organisation the more stable his/her job becomes and a timetable of working hours is created instead of calling when they are needed. Action Plan Name of Duty Action Who is Responsible Time of Shift , Break and end shift Date Interior Cleaning Vacuuming Wipe down interior plastics Clean bad odour Fred Jacob Start Shift at 8am 20/11/10 30min Break at 12pm Finish work 5pm Wash Bay Rinses car Soaping it Using poisons to kill off stains and other markings Anthony John Start Shift at 8:30 am 20/11/10 20min Break at 1pm Finish work 5pm Wiping down Using cloth to wipe down car Tyre shine Double checking everything is clean Window cleaning Alex Milos Start Shift at 8am 20/11/10 30min Break at 11:30pm Finish work 5pm Driving cars and meeting dead lines Maintain schedule Drive cars in and out parking lot Communicate with customers Money handle Johnny Start Shift at 7am 20/11/10 30min Break at 12:30pm Finish work 6pm Promotional Activities over 1 year Advertisement Costing Flyers $800 Website $14069 Prizes $550 Sunday Telegraph $2100 Monitor and Improve Monitor Marketing Performance The monitoring of marketing performance will be done through these key performance indicators: The use of data bases to measure promotional methods Number of visits to internet forum/website Increased parking space becoming full Number of calls about products done through advertisement by flyers, mail box drop offs and posters Contingency plans The way the car wash will work on its contingency plan is by asking the consumer at the end of the cleaning producer how they took notice of the company. From this Premier Hand Car Wash has been given valuable information that they can record. This is because if they are posting adds on the internet and paying for the site to stay up and progress is not coming from that section they can spend less time and money on that section and more on flyers/mail box drop offs if that is where all their customers are finding out about their organisation.